Nonprofit professionals are focusing on answering the ageless question – “How can we maintain relevancy and make an impact on the world?” The key is working smarter, not harder. As much as we want the speed of finance departments to be equivalent to an all-star running back, it’s impossible without the star player—technology.
In today’s ever-changing technological landscape, it’s common for businesses to utilize a Customer Relationship Management (CRM) system to build and strengthen their network of customers. As community needs change and nonprofits continue to search for better ways to deliver their services, it’s clear that nonprofits must invest in similar technologies to manage their contributor relationships. These platforms, known as nonprofit CRMs or donor management systems, are transforming the nonprofit space in exciting ways.