If you’re a real estate professional in 2025, it can be tempting to think of AI as something you’ll get around to eventually. Maybe you’ll adopt new AI tools once things slow down or when the tools feel a little more familiar.
But while some real estate teams are still relying on manual workflows and gut decisions, others are using AI to move faster, operate leaner, and offer a better experience to their residents and clients. The gap between the two is growing.
And in some cases, that shift is happening quietly. AI is being integrated into everyday tools — from your phone’s virtual assistant to the software you rely on in the office. Knowing how to spot those opportunities (and intentionally leverage them) is what will set real estate teams apart in 2025.
At AvidXchange, we help real estate professionals streamline operations, cut down on repetitive work, and save money through accounts payable (AP) automation. And as AI becomes more accessible, we’ve seen how it helps teams work faster—while still prioritizing the need for a human touch and manual control.
Here are 5 AI use cases for real estate professionals to consider in 2025:
1. AI-Driven Analytics and Forecasting
Failing to leverage AI for analytics can leave you blind to trends that are right in front of you. If you’re relying on static spreadsheets and gut instinct, you could be:
- underpricing units
- overestimating demand
- failing to spot buildings with declining performance
That’s why more people are using AI in real estate analytics and forecasting strategy. When it comes to pricing, for example, AI can analyze market demand, leasing history, and seasonal trends to recommend rates that maximize revenue without hurting occupancy.
AI can also identify buildings that are underperforming based on turnover, maintenance costs, and occupancy rates. If one property is consistently dragging down ROI, you’ll know about it—and know what to do next.
Predictive maintenance is another area where AI in real estate pays off. By analyzing repair history and sensor data, these systems can forecast equipment failures before they happen. This can keep your costs down and your residents happy.
2. AI-Powered Property Tours
In 2025, traditional leasing office tours have become increasingly rare. According to RentCafe.com’s Rental Listing Preference Survey, 83% of respondents said a virtual tour of an individual floor plan was “very important” or “important.”
Today’s renters expect to be able to explore potential properties digitally, on their own time, and without needing to drive all over the city. So if you’re a property manager who still depends on in-person showings and front-desk scheduling, you’re adding friction to what should be a seamless digital experience.
AI-based touring tech can also allow prospective tenants to “walk” through a unit, click on features, and get real-time answers from an AI chatbot. Virtual staging platforms can use AI to furnish vacant units digitally, allowing prospects to visualize the space according to their own style preferences.
And the AI doesn’t just allow for a better user experience—it can also give property managers deeper insights into consumer behavior. Izzy Carunungan of LCP Media said in an interview with Multi-Housing News that LCP Media’s platform offers a reporting and analytics dashboard.
“The analytics tool provides a property heat map, which indicates the states and cities in which virtual tours are viewed. This helps target marketing campaigns for virtual tours frequently considered out-of-state,” Carunungan said. “Another metric shows the number of guided virtual tours shared with prospects, either by leasing agents or other prospects to roommates, family members and other decision-makers.”
In other words, AI in real estate property tours offer a competitive edge for property managers. They let serious renters fall in love with a space before they’ve even stepped foot inside, while giving leasing teams insights into who’s engaging, what they care about, and how to market more effectively.
Virtual tours also help properties reach out-of-town prospects without the need for travel — and by the time someone schedules an in-person visit, there’s a good chance they’re already sold on the space.
3. AI-Enhanced Smart Home Technology
Real estate professionals are finding that smart home technology isn’t just a premium amenity that can attract and retain renters.
This technology is also valuable in vacant units or commercial properties that sit empty for hours at a time. After all, why waste energy running the A/C or keeping the lights on when no one’s there?
AI brings even more intelligence to these systems. Modern smart thermostats can use AI to learn tenant schedules, anticipate preferences, and optimize HVAC usage to reduce energy waste. Smart lighting can dim or power down when rooms are empty.
If the tenant pays their own utilities, you might not directly see these energy cost savings as a property manager. But you might see the ROI in increased retention and increased rent. In the 2021 Buildium Annual Renters’ Report, smart home technology was listed as a top 10 item renters want in their homes.
4. AI for Lease Screening and Risk Detection
Tenant screening is one of the most important (and riskiest) parts of the leasing process. If you’re only looking at credit scores and pay stubs, it’s easy to miss red flags. And if the wrong person slips through, you could be dealing with months of missed rent and stress.
AI can make this process smarter by analyzing applicant data such as rent payment history, job stability, behavioral signals, and document authenticity. AI platforms can also flag fake pay stubs, inflated income claims, or ID mismatches.
"Traditional screening methods and visual inspections are no longer enough to catch these advanced schemes."
In Snappt’s most recent annual Fraud Report, the verification platform found an average fraud rate of 6.4% in 2024. The report listed these top three methods were used by fraudsters in 2024:
- Fraudulent PDF creators (fake documents that appear legitimate)
- Text insertion (editing existing documents to falsify information)
- Font fail (mismatched fonts or poorly aligned text)
“These methods underscore the increasing sophistication of fraud in the multifamily industry,” the report read. “Traditional screening methods and visual inspections are no longer enough to catch these advanced schemes.”
5. AI-Enhanced Accounts Payable Automation
Real estate finance teams are also beginning to embrace AI. According to AvidXchange’s Ultimate Guide to AI in Finance, 65% of organizations are currently using AI technology in their finance department. And nearly all (97%) of the surveyed finance leaders reported their finance department has seen a return on investment or tangible benefits from their AI investments.
Property managers who aren’t embracing AI and automation likely have finance teams who still process every invoice manually. These teams could be spending hours every week on data entry, chasing approvals, and trying to reconcile books at the end of the month.
The extra manual work can lead to more human error and frustration. And mistakes can be expensive.
AI-driven AP automation solves this problem by ingesting, processing, and paying invoices with minimal manual effort on your end. With AvidXchange’s software, property managers can use AI to simplify their accounts payable with:
- Invoice capture and data entry: AI can extract data and auto-populate invoice fields using patterns from your past invoices, speeding up the path to an approval-ready invoice.
- 2- and 3-way purchase order (PO) matching: automate detailed line-item matching between invoices and POs
- Invoice approval insights: analyze historical invoice data to predict approval likelihood
- Reporting and analytics: generate insightful reports and dashboards to improve decision-making and keep you audit-ready
AvidXchange’s software uses machine learning to extract data, validate amounts, route for approval based on internal rules, and flag anomalies that might signal duplicate payments or potential fraud—giving you greater visibility and control.
More importantly, these tools generate insights. Over time, you can see which vendors are consistently late, which buildings are overspending, and where you can save money.
Next Steps: Learn More about Leveraging AI in Your Finance Team
AI is changing how real estate teams operate, from leasing and property tours to financial workflows and day-to-day decision-making. And as more renters and investors expect tech-forward experiences, you need to make these tools part of your everyday operations to stay competitive.
At AvidXchange, we’ve worked closely with real estate professionals to help them move away from manual, time-consuming processes and adopt tools that actually make their teams more efficient. From accounts payable automation to AI-powered insights, we’ve found the right technology can free up time and reduce errors. This gives teams better visibility into real estate operations—and it gives organizations a competitive edge.
Automation doesn’t mean everything runs without your approval, and AI isn’t here to replace your team. It’s a tool that allows teams to work faster and smarter, and it can remove some of the more monotonous tasks within your AP team.
To learn more about how finance departments are leveraging AI, download our free report, “The Ultimate Guide to AI in Finance.” In it, we share the benefits, challenges and best practices for implementing AI in your finance department.